Market Strategy
US market development. AirPitches. Online strategy. Social media.
More focus on product qualities
Newsletter Strategy
From content to sales
How do we corner more markets?
FA & Club Partnerships
We are continuing to sign local FA agreements in the UK and now also in the US. In addition, we are signing more Club partnership agreements.
In all cases, we give good discounts in return for marketing and supplier exclusivity status.
In some cases, we pay the FA's some cash or kickback, but mainly product discounts.
The English FA websites are ready and will launch this Friday finally. We will have a team dedicated to networking and communicating with each of these.
In all cases, we give good discounts in return for marketing and supplier exclusivity status.
In some cases, we pay the FA's some cash or kickback, but mainly product discounts.
The English FA websites are ready and will launch this Friday finally. We will have a team dedicated to networking and communicating with each of these.
USA marketing development
USA Soccer Convention
We are going "all in" at the United Soccer Coaches Convention in January with a 30x20ft booth and 9 people staff.
Peter and Jason will be there at their own cost as AirPitch USA (This company also pay for half the booth).
Jake and I will be there as BazookaGoal.
Hardy, Finn, and Mike (with his 3v3 UK internship daughter) will attend at their own cost as 3v3 Europe/AirPitch Europe.
Three people will be there as HeadsUp specialists (co-branding project).
Peter and Jason will be there at their own cost as AirPitch USA (This company also pay for half the booth).
Jake and I will be there as BazookaGoal.
Hardy, Finn, and Mike (with his 3v3 UK internship daughter) will attend at their own cost as 3v3 Europe/AirPitch Europe.
Three people will be there as HeadsUp specialists (co-branding project).
