Preparing to milk the cow in 2023 - How can we make more money, on more products, faster?
We have been moving too slow and lost opportunities to grow faster by adding more products to our portfolio. This is especially true for the US market which is enormously rich due to a much higher price level for Soccer. It is time to be less afraid of only launching uniquely innovative products and instead be more aggressively pursue generic and copycat product offerings.
There will be more info about this in the product and market development sections.